Who are your website visitors?
Is everyone who clicks on your website a prospect or a customer?
I doubt it.
Website visitors come in all flavors ranging from…
– Competitors
– People looking for employment
– People who want to sell their services to your company
– Investors
– People who are there by accident
– Customers
– Prospects
– Family and Friends
– Internal people within your organization
– Partners
You need to get good at filtering out the people you want to remarket to once they land on your website.
Thom and I discuss how MergedAnalytics can help by flagging certain visitors that you either want to know when the click through your website or even visitors that if you see a certain indicator …you know to ignore them right away.