Empowering businesses with insightful intelligence for growth and success
” Can I stop you for a second?
As a digital marketer for the past 10 years…let me just say this tool is so simple to use and powerful.”
Said one of my commercial construction customers during our meeting after I had walked her through how to set visual indicators for website visitors that clicked specific banner ads to reach their website.
A prospect who actually likes #mergedanalytics told me he found the tool a little creepy.
I created this short video to respond to these types of concerns.
Think of MergedAnalytics as caller ID for your website.
– NO Tracking Cookies
– GDPR compliant
– Email Addresses that are delivered have Opted In
– IP address ownership is public information
– $59 per month
– Simple to set up and use
If you have questions…DM me!
link to website in comments.
The conversation around the Return on Investment when it comes to attending a university can generate various strong emotional responses.
Let me be clear…. I believe in a lifelong commitment to education.
I would be ignorant to say that no one should go to college. It obviously depends on your desired career path.
When the perception that college is the only way to advance a career….it creates an opportunity for inflated tuition prices as well as the quality and benefits of attending a university could become diluted. If everyone has the same diploma…the value of that diploma is diminished.
When people feel they have other options for a path to success….I believe this helps lift all boats including the people who attend Universities.
With competition…If people realize there are other ways to create viable careers without having to go into debt …..tuition prices will come down and the quality of an education would improve.
Zach and I discuss the idea of choosing different paths after High School rather than the conventional one’s people make after senior year of high school which usually includes attending a university.
link to full episode in comments.
If you are showing up “on time” for a Networking Event…you are too late.
Thom and I talk about how important networking in person is even when you sell software like we do.
Yes…it is better to do the demonstration via zoom but at some point you need to physically meet your customers.
I find that customers who you never meet in person have an easier time moving on from you.
When you have a physical connection….the relationship means more.
By the way…the same goes if you are an employee and work from home.
Statistically…the people who DO NOT have strong in person relationships with managers and coworkers…are most likely the first to be let go during layoffs.
Thom and I discuss this further.
MergedAnalytics had a great year. We grew almost 450%.
The “Take a Breath” Podcast is meant to educate entrepreneurs.
Our mission is to talk about how the sausage is made.
Success is not always interesting.
What we find interesting is discussing our trials and tribulations and how we came out on the other side.
Hopefully we can help you getting your business off the ground.
The growth we had in 2023 was NOT only because we grew our customer base…we did, rather our growth happened also because of various ways we worked smarter.
In this episode Thom discuss why we grew in 2023.
What is the difference between stress and passion?
One definition is…
Working hard on something you hate is called Stress.
Working hard on something you love is called Passion.
The issue is finding your passion.
We all know some people who found their life passion accidentally.
Most of the time finding a passion early in life is based on luck.
But what about the majority of us who have not found that 1 passion.
Discipline is the answer.
It is through discipline you find freedom.
The feeling of freedom puts you on the right frequency to find your passion/purpose.
Thom and I discuss finding passion and purpose in this clip.
What is the value of sticking with things?
Although it may seem difficult in the moment…. often NOT quitting and grinding something out turns out much better than you would think.
Thom and I discuss how without sticking with MergedAnalytics…there is so much we would have missed.
Some advantages of sticking with a startup business…
– Stories – In the beginning the stories are few and far between but as time goes on…experiences happen that turn into interesting stories that help market your brand
– New verticals – We can sell #mergedanalytics to ANY B2B business but we discovered the value of pursuing a vertical
– The value of Verticals – You learn their pains and vernacular. You start to network where they network. Your world becomes smaller. Your prospects network with each other.
– Using your product in other ways – We discovered a great niche by leveraging QR Codes with MergedAnalytics #smartlinks. This idea came to us from one of our long-time customers.
By the way…as Kenny Rogers said…”you have know when to foldem” as well.
The point here is…we often walk away from opportunities too soon.
How simple is your messaging?
Whether it be for marketing or just a regular email….do you follow law of the 3 C’s?
Keep this one law in mind when creating any type of communication…
– Clear
– Concise
– Correct
That is it. Whether verbal, video or written…always remember the 3 ‘s.
Thom and I go deeper on this topic in the following clip.
Are we seeing a bubble in the executive self-help/coaching industry?
Are there too many philosophers?
There have been debates recently on social media that there are too many people out there who claim to have it all figured out.
These people constantly preach to us how to be more productive and effective with ourselves, coworkers, friends, family, prospects and customers.
Ice baths, breathing, exercises, fasting, side hustles, newsletters…. all in the name of self-improvement and success.
I think something else is going on here.
My take is….I believe these people are simply projecting and mostly speaking to themselves.
There is a saying that you learn through teaching.
I believe that is actually what is going on here.
This is all fine but I believe we need to be aware and recognize what is really going on before we consume advice from people who may or may not have it all figured out better than ourselves.
Have confidence that you actually know what you are doing.
By the way, I am speaking to myself not you!
mergedanalytics.com
Thom Stallings MergedAnalytics LLC
#mergedanalytics #mpn #philosophers