To Schedule or Not to Schedule that is the question

Scheduled vs. non Scheduled out of the blue calls?

There are always exceptions but in today’s day and age where we are all wearing multiple hats…a scheduled call is the best way to use everyone’s time in the best way.

There is a certain type of person who just has to call you on impulse and refuses to put something on the calendar.

I find this disrespectful and really just not a great way to create long lasting mutually beneficial relationships.

If a proposed data/time is not given for a call….It could also be an indicator that the other person is really not that eager or serious to speak with you.

When you schedule calls you…
– show the other person you respect them and their time
– show the person your respect YOUR own time
– shows the other person you are serious and want to speak with them
– provides an opportunity to narrow down agendas
– provides opportunity to prepare for the conversation

If you call out of the blue…. then leave a detailed voicemail with what you would like to speak about and provide dates/times for a conversation.

I would love to hear your thoughts on this? Am I being too sensitive?

Thom and I discuss this topic further.

Link to full show in comments….

Thom Stallings
#takeabreath#mpn#b2bpodcast#mergedanalytics

Scheduled or unscheduled calls?

In this episode of the “Take a Breath” podcast, Joe and Thom discuss why scheduling calls is a better strategy than calling unannounced.

Scheduling calls on a specific day and time is respectful. By understanding the agenda….all parties can prepare ahead of time so when the meeting happens…little time is wasted.

They also discuss the importance of meeting in person vs. Zoom calls. There is a certain chemical exchange that only can happen when you meet someone in person.

Although there are always exceptions ….Your long term business relationships will most likely be with people you have met in person.

Can you be successful and nice at the same time or do only assholes see the pinnacles of success?

Thom explains why every kid at some point should be a waiter or waitress.

The important skills developed as a waiter or waitress can carry over your entire career. You learn how to…

– Listen to your customer

– Understand what is most popular on menus

– learn to upsell

– learn that you are one person on a team of chefs, dishwashers, managers etc.

Finally, Joe and Thom give their recommendations.

Fractional CMO’s

White Labeled MergedAnalytics is a great tool for Fractional CMO’s.

– Begin a new engagement by adding value right away

– The intelligence that MergedAnalytics delivers provides direction for incoming the CMO

– White Labeled MergedAnalytics provides a Top of Mind Presence

– MergedAnalytics costs $59 per month

– No annual contracts –

Takes minutes to install –

GDPR compliant –

Uses ZERO tracking cookies

Thoughts on College

The conversation around the Return on Investment when it comes to attending a university can generate various strong emotional responses.

Let me be clear…. I believe in a lifelong commitment to education.

I would be ignorant to say that no one should go to college. It obviously depends on your desired career path.

When the perception that college is the only way to advance a career….it creates an opportunity for inflated tuition prices as well as the quality and benefits of attending a university could become diluted. If everyone has the same diploma…the value of that diploma is diminished.

When people feel they have other options for a path to success….I believe this helps lift all boats including the people who attend Universities.

With competition…If people realize there are other ways to create viable careers without having to go into debt …..tuition prices will come down and the quality of an education would improve.

Zach and I discuss the idea of choosing different paths after High School rather than the conventional one’s people make after senior year of high school which usually includes attending a university.

link to full episode in comments.

#mergedanalytics#takeabreath

Zach Reisler

Introducing Zachary Reisler .

Zach is 18 years old and a Senior in High School.

He is already a founder of around 10 businesses…..real revenue generating businesses.

He started a “drop ship” company at the ripe old age of 14.

He created TikTok video for his first company that went viral receiving over 14 million views and hundreds of thousands of comments.

He is a world traveler, digital marketer and overall great person.

He studies history on his own.

Zach talks about his plans after high school.

Zach does not have time for College.

He also explains why North Eastern Europe is a tech hub.

I took notes when he spoke.

I believe Zach’s path after High School is going to be the norm rather than an anomaly in the very near future. Reason being that attending a university does not guarantee a positive return on your investment.

I root for people like Zach.

Something tells me whether I am rooting for him or not…he is destined for success.

Marketing Podcasts Network https://marketingpodcasts.net/show/take-a-breath/

Apple – Take a Breath on Apple Podcasts

Amazon – https://a.co/d/g0p99C6

YouTube – Take a Breath with Joe and Thom – Introducing Zach Reisler – YouTube

https://lnkd.in/eGpEVip

Thom Stallings

#mergedanalytics#zachreisler#takeabreath#startupnation

Zach Reisler

Zach Reisler is not your typical 18 year old .

He started his first company at the age of 14. He has since started 9 more businesses.

He has published videos that have received over 14millions views and 100’s of thousand of comments.

He is a world traveler, digital marketer and happens to be a senior in high school.

I wanted to learn more about Zach.

What are his days like?

What are his plans after high school?

How did he receive 14millions views on a video? I think Zach represents a change in our perception of traditional paths for young adults getting started in life.

There are multiple paths people can take…not just 1. This is Zach’s Story.

Truth Hurts

It’s not us …it’s you.

Thom and I talk about how there are times when #mergedanalytics does not deliver intelligence. In most cases…it is not us…it’s you!

MergedAnalytics is just the messenger.

We also discuss how Commercial Design and Build firms seem to get the most actionable intelligence while our Marketing Agency partners seem to get the worst.

I have yet to figure out why this is and if I am being honest….I am not sure I really care.

We also discuss how Fractional CMO’s are leveraging our white labeled versions for their customers.

For more clips of Take a Breath, click here….https://lnkd.in/eGpEVip

#takeabreath#mpn#fractionalcmos#analytics

Showing up on time is too late

If you are showing up “on time” for a Networking Event…you are too late.

Thom and I talk about how important networking in person is even when you sell software like we do.

Yes…it is better to do the demonstration via zoom but at some point you need to physically meet your customers.

I find that customers who you never meet in person have an easier time moving on from you.

When you have a physical connection….the relationship means more.

By the way…the same goes if you are an employee and work from home.

Statistically…the people who DO NOT have strong in person relationships with managers and coworkers…are most likely the first to be let go during layoffs.

Thom and I discuss this further.

#mergedanalytics#takeabreath#mpn#networkingevents

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