Dangers of raising pricing

What are the real costs of raising your prices?

When you raise your prices what are you giving your customers in return? Are you risking the loss of customers?

At what inflection point do people say…” you know what, I can do this myself instead”?

Also…is YouTube a real competitor to people with trade skills? Could watching YouTube instructional videos be an inflation hedge?

Thom and I discuss inflation, opportunity costs, do it yourself strategies and more in this segment of “Take a Breath”.